- With a partnership with Samsung, Illuvium will present its blockchain-based games at Gamescom 2024 on Samsung Web3 TVs, giving gamers an immersive gaming experience and an opportunity to win special NFTs.
Illuvium, a blockchain-based gaming company, established a strategic alliance with Samsung on August 8. As part of the partnership, Illuvium will be on display at the Samsung booth at Gamescom 2024 to highlight the direction that next-generation gaming is taking.
Introducing Illuvium to Web3 TVs from Samsung
An exclusive press release claims that the collaboration represents a significant advancement in the fusion of video games, digital art, and home entertainment.
Through this partnership, players may display their Illuvials, weapons, and armor in higher detail and make Illuvium available to a worldwide audience via Samsung’s cutting-edge Web3TVs.
According to CEO and co-founder Kieran Warwick, Illuvium will be shown on Samsung’s state-of-the-art Web3 TVs, giving consumers the chance to explore the game’s assets in unprecedented detail and turning the home TV into an immersive art exhibition.
Visitors can experience a demo of Overworld, Arena, and Zero—the three interconnected games developed by Illuvium—at the Samsung booth during Gamescom.
Players will be able to construct cities through cooperative and competitive interactions, and discover the astounding innovation of Illuvium, which displays their tactical prowess in PvP fights.
Attendees will also have the opportunity to win thrilling prizes, such as ten GEN3RATOR NFTs, which are Samsung’s newest cutting-edge digital tools that unlock unique capabilities on the Web3 Roadmap.
This new alliance is only one in a long line of strategic alliances Illuvium has formed in the Web3 gaming space.
The game creator and Global Esports Powerhouse Team Liquid collaborated in December 2023 to investigate and test the competitive modes of Illuvium’s new auto battler game, Illuvium: Arena.
The GEN3RATOR Initiative and Related Illuvium Partnership in the Web3 Gaming Industry
The cornerstone project GEN3RATOR, created to unite the two communities and greatly boost its visibility, is also a component of the relationship between Illuvium and Samsung.
Through several PR outlets, marketplaces such as OpenSea, and vast marketing channels, the campaign hopes to potentially reach hundreds of millions of Samsung customers.
For the TX1 promotion, Samsung has chosen important Web3 partners, of which the game creator is one of just two.
According to Warwick, the GEN3RATOR campaign is evidence of the effectiveness of this partnership. Through the integration of the Samsung and Illuvium communities, we have the potential to significantly broaden our influence and audience.
In a related development, Illuvium and Illuvidata, a top supplier of sophisticated data and analytics solutions for the ecosystem, recently announced their collaboration.
First announced on April 29, the alliance intends to help its expanding player base in many ways, most notably by improving their overall gaming experience and opening up new growth and exploration opportunities inside the ecosystem.
Illuvidata’s expanding importance in the web3 gaming market is demonstrated by a recent AMA video hosted by Excelsor, which featured prominent people such as Warwick, co-founder of Illuvidata, pro gamers, and content creator Viper.
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