Expands into South Korea with New Trading Platform

  •’s decision to launch its digital asset trading services in South Korea demonstrates its strategic approach to entering key cryptocurrency markets worldwide. 
  • By acquiring OK-BIT and leveraging its existing infrastructure, gains a foothold in South Korea, a market known for its significant interest in cryptocurrencies., a prominent global digital asset exchange, is set to launch its retail trading services in South Korea on April 29, as announced on Tuesday. This move comes as takes over the operations of local exchange OK-BIT, which it acquired back in 2022.

Eric Anziani, the President and Chief Operating Officer of, expressed enthusiasm about the launch, emphasizing the significance of the South Korean market for their business expansion. The upcoming platform, named App, is tailored to cater to retail users in South Korea, reflecting the growing interest of consumers in cryptocurrencies.

Operating in compliance with local regulations,’s platform will provide trading services for both cryptocurrencies and non-fungible tokens (NFTs) to South Korean investors. However, institutional clients will not be served, as local regulations prohibit South Korea-based institutions from direct investment in cryptocurrencies.

South Korean authorities have set stringent regulations for crypto exchanges, mandating them to establish partnerships with banks to facilitate fiat-to-crypto trading services. While’s initial offerings will focus on crypto-to-crypto trading, the company intends to pursue a bank partnership to offer a comprehensive trading experience in the future.

In a parallel development, Binance, another major player in the cryptocurrency space, entered the South Korean market by acquiring a majority stake in local exchange Gopax last year. However, regulatory approval for this structural change has been delayed amidst concerns related to Binance’s legal issues in the United States.

Binance has been actively seeking to address compliance issues by considering divesting its shares in Gopax and reducing its role as the largest shareholder. Recently, Binance’s CEO, Richard Teng, visited South Korea to engage with financial regulators in a bid to navigate regulatory hurdles.

South Korea stands as one of the world’s leading cryptocurrency markets, characterized by significant trading activity. With five fully licensed exchanges – Upbit, Bithumb, Coinone, Korbit, and Gopax – the country witnessed nearly $3 billion worth of crypto transactions in the past 24 hours alone, according to CoinGecko data. The country’s vibrant crypto market underscores its pivotal role in the global cryptocurrency landscape, with trade volumes sometimes surpassing those of traditional stock markets during periods of heightened cryptocurrency demand.’s Strategic Entry into the South Korean Market’s decision to launch its retail trading services in South Korea marks a strategic move to tap into one of the world’s largest cryptocurrency markets. By acquiring OK-BIT and adhering to local regulations, aims to cater to the growing demand for cryptocurrencies among South Korean retail investors. As the company navigates regulatory requirements and explores opportunities for expansion, its entry into South Korea underscores its commitment to global growth and market accessibility in the dynamic cryptocurrency landscape.

Disclaimer : This article was created for informational purposes only and should not be taken as investment advice. An asset’s past performance does not predict its future returns. Before making an investment, please conduct your own research, as digital assets like cryptocurrencies are highly risky and volatile financial instruments.

Author: Puskar Pande

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